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Today's farmers are exploring new enterprises for diversification or considering alternative marketing strategies that increase a customer's perceived value of existing agricultural products.

List of Alternative Crops and Enterprises for Small Farm Diversification   html

USDA. NAL. Alternative Farming Systems Information Center.

Lists alternative crop and livestock species and related enterprises with links to Extension sources that help evaluate and start non-conventional farming enterprises.

Agricultural Marketing Resource Center   html

USDA. Rural Development; Iowa State University.

Assists U.S. agricultural producers assess value-added market opportunities, study selected industries and markets, develop and manage a business, review market research and find value-added resources or contacts at the national, state and local levels. Maintains an Agritourism subject resource. Produces online directories: Agricultural Innovation Centers, State Resource Directory and Value-Added Agricultural Businesses.

Diversification Options - Marketing and Value-added Agriculture   html

Minnesota Department of Agriculture. Minnesota Grown Opportunities.

Lists search keywords for more than 40 farm diversification options related to agricultural enterprise management, farm-based energy, emerging markets and specialized production, season extension options, and value-added agriculture.

Value-Added and Processing

National Center for Appropriate Technology. ATTRA - A National Sustainable Agriculture Assistance Program.

Several publications on value-added operations, food processing, and specialty agricultural products are accessible under this topic.

Marketing for the Value-Added Agricultural Enterprise   pdf   (1470 KB)

University of Tennessee. Agricultural Extension Service.

Subtitled "Concepts, Principles and Practices for Planning, Developing, and Marketing New Opportunities," this publication serves as a primer for farmers who are considering new marketing strategies.

Key Points to Consider for Various Alternative Enterprises   pdf   (1.1 kb)

University of Florida. Institute of Food and Agricultural Sciences.

Assists farmers identify goals and explore the decision-making and planning processes to select alternative agricultural enterprises. Discusses 16 key points to consider for several enterprises and charts the relative costs for each.

Resources for Starting Your Own Preserved Foods Business: Can I Sell My Home Preserved Food?   html

National Center for Home Food Preservation.

Provides links to federal and state regulatory, technical and business information and Cooperative Extension Service publications on food products.

Food Entrepreneurs   html

Pennsylvania State University. Food Center.

Information on starting a food business, food processing regulations, microbial food safety, food processing technology, laboratories and incubators, equipment information and suppliers and University technical assistance sources.

Northeast Center for Food Entrepreneurship   html

Cornell University. New York State Agricultural Experiment Station.

Provide educational materials, workshops, direct assistance, and referrals to appropriate organizations to beginning and established food entrepreneurs for business development and entrepreneurship training, marketing, product process development, product safety evaluation, regulatory compliance, business assistance and financing sources, and referrals to local suppliers and service providers.

Food Industry   html

USDA. Rural Development; Iowa State University. Agricultural Marketing Resource Center.

"Provides information to help you understand and analyze the food industry in terms of value-added markets and industries." Topics include organics, community supported agriculture, e-markets, farmers' markets and market trends.