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10/17/2007
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Learning Center > Breastfeeding Promotion and Support: Educational Materials > Loving Support Campaign > Loving Support Projects in Action > Building a Breastfeeding Friendly Community > 2002 States > Maine

Loving Support Makes Breastfeeding Work

Loving Support Implemention Plans:
Maine

 

bullet Project Contact: Gail Lombardi
  dot Phone: (207) 287-5341
  dot E-mail: Gail.Lombardi@Maine.gov
  dot Target: Somerset and Kennebee Counties

bullet Mobilizing Staff:
  dot Provide local pharmacists with Thomas Hale's "Medications and     Mother's Milk"
  dot Breastfeeding learning "fair" with local WIC staff to disseminate     basic breastfeeding information
  dot Best-Start "3-Step counseling" training for staff

bullet Client/Family:
  dot Development of a laminated breastfeeding "scrapbook" with client and     family photos and stories for waiting rooms
  dot Early postpartum follow-up referral system

bullet Public Awareness:
  dot Comprehensive Loving Support™ public awareness campaign -     Governor's  wife as spokesperson
  dot Posters of Maine residents who were breastfed
  dot Recognition awards for businesses, community groups, families and     breastfeeding advocates who have done something special to support     breastfeeding

bullet Health Providers:
  dot Survey of "Best Practices" policies at local hospitals
  dot "On a roll" recognition program of supportive providers
  dot Breastfeeding information in local hospital newsletters
  dot Breastfeeding Speakers Bureau

bullet Community:
  dot Promotion of support programs for working moms at worksites and     child care centers
  dot Breastfeeding loop video for community health centers, clinics,     hospital waiting rooms and Wal-Mart
  dot Breastfeeding stations at county fairs

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