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Project Contact:
Glenda King, MS, RD, LDN, CLC
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Phone: (615) 741-0266 |
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E-mail: Glenda.King@state.tn.us |
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Target:
5 Counties in Northwest Tennessee
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Mobilizing Staff: |
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On-going breastfeeding education and training to WIC staff and
public health nurses |
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Loving Support™ materials and additional breastfeeding
resources
provided to clinic staff in
target areas
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Client/Family: |
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Breastfeeding classes are available to WIC mothers and families |
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WIC mothers have mobilized to lead support and peer groups in
various communities in the target area |
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Bulletin boards highlight breastfeeding information and WIC
mother-
infant success stories |
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"Breastfeeding: Another Way of Saying 'I Love You'"
in each clinic
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Public Awareness: |
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Loving Support™ billboards displayed
in each county of the target area |
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Loving Support™ PSA's featured on radio
stations |
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"Incredible Baby Showers" and "Beautiful Breastfed Baby Showcase"
highlight breastfeeding mothers |
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Children's books with messages of breastfeeding placed in libraries |
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Breastfeeding booth at the "Night-Out - Fight Against Crime"
event |
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Loving Support™ 8 ft banners provided
for display to 21 health
departments within the target
areas
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Health Providers: |
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Bi-annual visits are made to physicians' offices with breastfeeding
materials and information to promote breastfeeding
services that are
available in the area |
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Sponsored a breastfeeding conference for health care providers |
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Provided breastfeeding lectures and training for students at
the
Nursing School |
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Distributed physician and health care provider Loving Support™
kits
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Community: |
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Provided breastfeeding information and training to childcare
workers |
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Worked to integrate breastfeeding awareness into Family and
Consumer Science classes at selected high
schools |
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Assisted with breastfeeding training for home visiting nurses |
