WIC Food Packages

Choose from the title list or browse through the materials below.

  • Promoting Breastfeeding Via the New Food Packages

    Promoting Breastfeeding Via the New food packages

    This series of staff training tools developed by Colorado WIC provides guidance for staff on improving the breastfeeding promotion and support infrastructure through clinic assessment and appropriate staff training.
  • Vitamin D

    Vitamin D

    This handout was developed by New Hampshire WIC to be a participant-friendly guide that explains the importance of Vitamin D. Includes information on how much is needed, which populations may need supplemental Vitamin D, and how to identify foods with the vitamin.
  • WIC and You

    WIC and you: Making Healthy Choices Together

    This marketing campaign was developed by Pennsylvania to promote the new food packages. Includes brochure, posters, public service announcements and other advertisements.
  • Shopping Guide

    WIC Food Package Materials

    Materials for vendor and staff training, as well as participant education. Developed by West Virginia.
  • Foods Brochure

    WIC Foods Brochures

    This series of staff training tools developed by Colorado WIC provides guidance for promoting and supporting breastfeeding. Ohio developed this series of brochures, effective October 1, 2009 through September 30, 2011, for use by participants and authorized vendors. 
    • Authorized Foods [PDF] This brochure provides information about the foods that are allowed, as well as not allowed, for purchase with WIC coupons and Fruit and Vegetable Vouchers.  This brochure also provides “smart shopping”  tips. 

      Authorized Juices and Cereals [PDF] This brochure provides participants and authorized vendors with brand- and type-specific information about the juices and cereals that may be purchased with WIC Coupons. In addition, this brochure contains pictures of all the authorized juices and cereals.

      Unallowed Foods [PDF] This brochure provides information only about the foods that are not allowed for purchase with the WIC coupons and Fruit and Vegetable Vouchers.
  • Fact Sheet

    WIC Participant Food Survey Fact Sheet

    The North Carolina WIC Program conducted a participant food survey in summer 2008 to enhance development of food policy, vendor management and  nutrition education strategies. Over 1900 women completed the survey and results can be generalized to the entire state. This fact sheet summarizes some key information in simple, easy-to-read language.

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