checking out with WIC logo and illustrated bulletinboard

WIC Advertisement WIC Advertisement
On this Web page from North Carolina you can find a customizable advertisement that can be used to market WIC.

WIC Media Guidelines [PDF]
These guidelines from North Carolina present information that is intended to help local agencies make better use of the various media outlets that might be available in their communities.

Note: This document contains some state-specific references to outreach materials and programs such as TANF and SCHIP.

WIC Media Guidelines

WIC Outreach Poster

WIC Outreach Brochure & Poster
This brochure and poster were developed by Indiana WIC.

Brochure [PDF] - Also available in Spanish.
Poster [PDF] - (English and Spanish)

WIC Outreach Brochure for Professionals [PDF]
This brochure was developed by Iowa to promote referrals from health and human services professionals.		 WIC Outreach Brochure for Professionals

Billboard Ad

WIC Outreach Campaign
Alabama WIC's August-Sept. 2010 Summer Outreach Campaign was called "Healthy Foods for a Healthy Future". The campaign was marketed through television (5 major networks, 9 cable), movie theaters (22 total), 87 newspapers, major city transit system, radio (9 large frequency networks) and at all WIC approved stores. Alabama WIC experienced a significant caseload increase at the close of Fiscal year 2010.


WIC Outreach Materials
During 2010 the Mesa County Health Department WIC program in Colorado developed a media campaign drawing attention to new food packages and the breastfeeding peer counseling program.

 

 ad

WIC Outreach & Referral Checklist [PDF]
This checklist provides ideas for establishing outreach and referral networks and includes a listing of agencies and programs that would make good partners. This document is available to North Carolina WIC agencies in the state policy manual. In addition, it is used in the annual training for new local agency WIC staff.

Note: This document contains some state-specific references to outreach materials and programs such as TANF and SCHIP.

WIC Outreach and Referral Checklist


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