ZeroW has set the ambitious target of playing a key role in the transition of current food systems towards halving Food Loss & Waste (FLW) by 2030 and reaching near-zero FLW by 2050. ZeroW provides significant impacts through the demonstration of innovations in nine real-life food chains, by employing a systemic innovation approach, to effectively address the multidimensional issue of FLW. This involves: (i) pre-identifying systemic innovations, that incorporate multiple interlinked dimensions (process, organisational, strategy, marketing, product, technological, governance, etc.), which are tested and demonstrated; (ii) steering the evolution of innovations towards higher levels of systemic readiness and impact, using a Living Lab co-creation and multi-actor collective learning approach; (iii) enhancing the Living Lab actors’ innovation advancement capability with shared resources facilitating new ways and means of cooperating and co-developing innovations; (iv) developing context-specific trajectories for the systemic innovations (from ideation to scaling-up and commercialisation) leading to the provision of currently missing end products and services that align with consumer attitudes, food actor needs and policy trends. Moreover, ZeroW establishes a clear ‘FLW impact trajectory’, from demonstrator results (2025), scaled up to meet the F2F 2030 goals, and steered through a ‘just transition pathway’ towards a near-zero FLW in 2050.
Systemic Innovations Towards a Zero Food Waste Supply Chain
Objective
Institution
INLECOM COMMERCIAL PATHWAYS COMPANYLIMITED BY GUARANTEE
Start date
2022
End date
2025
Funding Source
Project number
101036388
Categories
Policy and Planning
Food Defense and Integrity