Agritourism is a form of commercial enterprise that links agricultural production and/or processing with tourism to attract visitors onto a farm, ranch, or other agricultural business for the purposes of entertaining or educating the visitors while generating income for the farm, ranch, or business owner.[National Agricultural Law Center. Agritourism - An Overview.]
Opportunities and considerations for starting an entertainment venture on your farm.
Identifies agritourism businesses; discusses management, marketing and risk management issues; and provides related resources and links.
See also: Best Management Practices in Agritourism.
Come and Get It! What You Need to Know to Serve Food on Your Farm (misa.umn.edu)
A toolkit and roadmap to help farmers start an on-farm food service venture.
Growing Your Brand
Training modules, tools and guides to help you understand your market and create a marketing plan.
A Guide to Successful Agritourism Enterprises (uvm.edu) [pdf | 15 MB]
A comprehensive guide for starting an agritourism program, including information on assessing resources, creating a business plan, goal setting, record keeping and finances, as well as safety and risk management and marketing.
Vermont Agritourism Collaborative (uvm.edu)
An extensive collection of material pertinent to all aspects of agritourism including guides and factsheets, videos, tools, information contacts, funding resources, and more.
Key Tools and Products
Extension Training for Agritourism Development
The program teaches how to minimize farm safety risks, manage liability, mitigate financial risk, and improve marketing strategies. It features workshops, webinars, web-based resources, videos and factsheets.
Agritourism - An Overview
The National Agricultural Law Center defines agritourism and provides background, examples, and related legal issues.
Alternative Crops and Enterprises for Small Farm Diversification
Information about how to grow diverse crops, raise multiple animal species, or employ other techniques to minimize the risk of any farming endeavor.